Hopefully, everyone knows the importance of
having a business card by now, but if you don’t, I need you to come out
from under the rock you’re living in. Whether you’re employed or
unemployed, business cards help promote your personal and professional
brand. Let’s face it, we all want to move up that grand corporate
ladder, and business cards, along with a few other things, can help you
get there.
Unlike a resume, business cards are used just
for your contact information. As far as the basics, you should include
your name, phone number and e-mail. Depending on your employment status,
the information mentioned before would be work related in addition to
your company name, your title and work address. Although this probably
goes without saying, add your top two or three most active social media
accounts to your card as well.
Listing your online portfolio would be another
great addition to your business card also. If you haven’t already, I
suggest that you create an about.me profile or use sites like Weebly or Wix so people can view your work.
Not only is the information you provide on
your cards important, but the design element is also important. Here are
a few tips to help your business card stand out from the rest.
Use Vibrant Colors - What is more eye
catching than seeing spots of color on something? You could have the
color incorporated into your logo, or have your name in a different
color or font from the other text. Be aware that too many colors or
fonts can look too busy. As long as you stick to 1 or 2 different colors
and fonts you shouldn’t have anything to worry about.
Be Different - The majority of business
cards that I’ve seen are horizontal cards. Just to be different, why
not order vertical cards? I mean, who said that business cards should
only be printed one way?
Read the other tips on Polished PR where this post was originally posted.
(photo credit: Moo.com)
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